One thing that turns me off in press releases or iTunes descriptions is phrases like “no analog in the App Store” or “this game is unique”. My problem with such wording is 99 percent of the time it isn’t true. Just describe the game to me, and I’ll decide if I’ve ever played anything like it or not. Besides, with more than 500,000 apps in the App Store, chances are even as a developer you don’t know if someone else has made a game like yours or not. That had me a bit worried when it came to Feed The Penguin, but as it turns out the game is unique in my experience, at least when it comes to mechanics. Add to that the fact that it’s both challenging and fun, and that pretty much spells “winner” in my book.