Flipboard -- amazing free iPad app is a personalized magazine for all your favorite content

Three things amaze me about Flipboard: 1) it's astonishingly high ratings in the App Store, 2) the fact that such a great app is free, and 3) that it made me want to start viewing my Facebook and Twitter accounts again. I kept hearing about Flipboard, and I kept ignoring it: yet another aggregator of social media and RSS content. But then I tried it, and was immediately hooked. Not only does it present your social media in a much more entertaining and effective manner, but it also has scores of sections available that relate to your interests, such as The New Yorker, Wired magazine, ABC News,  etc., in a dozen categories, such as Entertainment, Sports, Travel & Adventure, Food & Dining, and more.

The ingenious approach Flipboard was to recognize that there are various categories of content in Facebook, for example, and to organize them differently. On your Facebook page, they're simply chronological. But some of them are links to interesting content, some are embedded videos, others are status updates or photos. Flipboard intelligently juxtaposes these categories of content on a nicely laid out page, the way a magazine would. My Facebook page was suddenly more fun and more interesting than before. Even, in a sense, more meaningful. In a sense, it feels like a magazine that's been prepared for me by my friends and acquaintances, filled with things that might interest me.

I hope you'll give it a try.

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Jim Karpen holds a Ph.D. in literature and writing, and has a love of gizmos. His doctoral dissertation focused on the revolutionary consequences of digital technologies and anticipated some of the developments taking place in the industry today. Jim has been writing about the Internet and technology since 1994 and has been using Apple's visionary products for decades.