Visualize your App Sales with AppViz from IdeaSwarm

If you're an app developer, as I am, once you start to get a decent amount of sales, you start looking for a way to track those sales so you can do some analysis.  For a long time, I tried various web services.  They had a nice advantage as they automatically downloaded your sales reports and created charts, without your having to do anything.  But if you have a lot of apps, as I do, web services can be expensive, as they typically charge per month and per app... even for free ones.  So a friend told me about AppViz from IdeaSwarm, and I've been using it every day for a couple of years now.


AppViz is great.  It's a Mac-based program, so once you own it, there are no charges per month or per app.  The program automatically downloads sales reports from iTunesconnect including iAd revenue, In-App purchases and even worldwide reviews and rankings!  The program creates charts for sales/downloads/revenue by app or in total.

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Every morning, AppViz is one of the first things I check.  I can make pricing changes based on trends and that has easily paid for the $49 price of AppViz.  Sales reports from Apple used to be available around 7am, but lately, it's been a bit later, so that can be frustrating.  But it's not AppViz' fault!  You have to make sure your Mac connects to the Internet at least once a week or so, but that's usually not a problem.  You can also import old reports manually, if you have saved yours, so AppViz can include history from before the time you started using it.


I actually got to meet the developers of AppViz, in a chance meeting at Apple's Worldwide Developer's Conference, this past June.  Nice guys and very responsive.  As Apple changes various formats and processes in iTunesconnect, they typically have an update within a day.  They are app developers, too, so they know what we want.

If you have more than a couple of apps, and want to easily track their sales, I highly recommend AppViz from IdeaSwarm.  Definitely download their trial and see if it's right for you.

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Todd Bernhard's picture

Todd Bernhard is a bestselling (6+ million downloads) award-winning (AARP,,, Digital Hollywood, and Verizon) developer and founder of NoTie.NET, an app developer specializing in Talking Ringtone apps including AutoRingtone. And his profile photo is of the last known sighting of Mr. Bernhard wearing a tie, circa 2007!

An iPhone is almost always attached to his hip or in his pocket, but over the years, Mr. Bernhard has owned an Apple Newton, a Motorola Marco, an HP 95LX, a Compaq iPaq, a Palm Treo, and a Nokia e62. In addition to writing for iPhone Life, Mr. Bernhard has written for its sister publications, PocketPC Magazine and The HP Palmtop Paper.