Apple has made some interesting personnel moves lately, starting with Angela Ahrendts, previously CEO of Burberry. To leave the top job at a prestigious fashion firm for a non-CEO job might be puzzling, but it demonstrates Apple's own prestige. At Apple, Ahrendts has a chance to make an impact on the consumer electronics scene at one of the most well respected firms. And given the trend toward wearables, it could be nice to combine her fashion expertise with Apple's technology savvy.
Every day brings us closer to the iPhone 6, and all signs point to September for the announcement and availability. In fact the specific dates may be narrowing, according to a Chinese source, as reported by Apple Insider. September 19 or 25 are being discussed as potential dates customers could get their hands on the 4.7" device. A 5.5" version is expected to be announced but possibly later this year. Now we are learning that the larger unit may be dubbed the iPhone Air. This is counterintuitive, as the MacBook Air represents the lighter, smaller MacBook compared to the Pro, but the iPad mini vs iPad Air may set a new precedent, with Air representing the handheld device with the largest screen. Perhaps the better naming convention would be to make the 4.7" model the iPhone Air and the 5.5" version the iPhone Pro while keeping the current iPhone 5s as the basic iPhone.
A recent interview by Apple's CEO Tim Cook suggests that voice may be more important to an iWatch than previously thought. I've used a number of smartwatches, from Pebble, Martian Watches and others. While the Pebble offers the best battery life, the Martian Watch offers the most promise precisely because of its Siri button. In addition to acting as a Bluetooth Speakerphone, there is a button that can be pressed to activate Siri. This is similar to CarPlay, where an audio-only interface is used to access Siri's functions, so there's no touchscreen to distract the driver.
With Beats becoming part of Apple, there's room for an independent high-end headphone vendor and SMS wants to earn that spot. I've reviewed their Star Wars licensed line by 50 Cent and been impressed. Now they are pivoting (pun intended) in another direction, namely athletic earbuds and on-ear headphones, with help from NBA star Carmelo Anthony.
With all of the hubbub around iOS 8, it's worth remembering that iOS 7 is still around and still being maintained by Apple. In fact, this week Apple rolled out an update, iOS 7.1.2, which offers bug fixes and security updates. Many of the fixes are related to barcode scanning and iBeacon. The 23.1 Megabyte update can be installed wirelessly, which helps contribute to Apple's record-setting adoption rates. I've been using Android devices a lot lately, and it's frustrating how out of date they get. Industry tracker Chitika Research reports that iOS 7 adoption rates are around 90 percent and that was three weeks ago.
As much as my kids and college professor wife would like to forget, it's almost Back-to-School time, and Apple is making it a little easier with their Back-to-School promotion. College-bound students (and their parents) as well as teachers can save year round with Educational pricing, but now Apple sweetens the pot. The annual promotion covers most Macs, iPads, and since 2013, iPhones.
There is no shortage of rumors, mockups, spy shots, and speculation as we head into the last couple of months before the iPhone 6 is announced. Most of the alleged photos of the device show a metal back, but now rumors from France and Japan, via Apple Insider, suggest the metal strips at the top and bottom are only placeholders. That area will be covered in glass, similar to the current iPhone 5s, when the iPhone 6 ships.
I'm on a train back from CE Week, blogging by iPad with a compact Bluetooth keyboard. While it's convenient to travel light, I will be glad to get back to my 15-inch MacBook Pro with Retina display. In fact, I won't be using that Retina display all that much, because I now have my MacBook hooked up to a pair of 24-inch monitors and the MacBook is tucked away in the new Hengedock docking station.
In a long overdue move, Apple dropped the prices on the iPod touch, particularly for the higher storage capacity versions. Now users can get the current generation of the iPod touch in a 16GB version for $199, and for just $50 more they can upgrade to 32GB and for $100 more to 64GB. That entry level 16GB model now includes a decent camera and is available in many colors. The older model can be snagged for $149 at Apple's clearance/refurbished store.
My Macbook has a bunch of wires plugged in at any time: Lightning cables, USB hard drives, Ethernet, video and more. I'm always looking for anything that makes it easier to disconnect so I can take my laptop and work somewhere else. Plus, when the Macbook comes back to its home, it's nice to have an uncluttered desk.