iPhone Life magazine

Waze

GPS Navigation App for Free

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I just discovered a free GPS app for my iPhone called Waze. Free is usually an indicator of a light version of a full app. Not here. I have played around with and paid for some full featured navigation apps and have not been terribly impressed. I actually just drove from NYC with my brother, to Greensboro NC. We had two iPad, two iPhones and a built in GPS in my brothers vehicle. It was a Mo, Larry, Curly moment. We stopped multiple times by the side of the road to determine why all the devices were giving us different info, and actually got lost once. I am just glad my wife wasn't in the car or I would still be hearing about it. Anyway, I digress.



Waze — free navigation app offers holiday treasure hunt

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Waze is a neat app that not only offers GPS navigation but also uses "crowdsourcing" to help make available real-time traffic updates. Users can send alerts as they drive so that others can avoid problems. The recently released holiday version of Waze offers a holiday theme with a treasure hunt that gives you the opportunity to win real prizes. According to their press release, they added what they call "road goodies" – small icons worth bonus points – to the map in areas where the waze system has identified map problems.



Waze — free GPS "social navigation" app

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I badly want Waze to be a success because the idea is just so perfect: a free navigation app that integrates user-generated traffic information. So, you're stuck in traffic someplace, you whip our your iPhone, and let the world know that they ought to take a different route if they're traveling the same road that you are. It's a wonderful example of crowdsourcing. The trick is to get lots of people to use it. And increasingly people are. But if you live someplace where there's not much coverage, the app has less value than other places where it's really caught on.



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