In the last issue we examined samples of some of the winning strategies used by some of the most successful app developers out there. Positive marketing strategies and tips are even more crucial in the vast app ocean. This will become even more important with the influx of new apps developed for the iPad. For an app to be successful, you need to get the word out and have it stand out from the crowd. Since Apple doesn't help developers with marketing specifics, it is even more crucial to learn what works and what doesn't work in a hurry.
In this second part of the series, we are going to examine what marketing strategies didn't work for these developers and should be avoided.