Flipboard is one of the most popular apps for the iPad. And it was so heavily downloaded when it was released earlier this week for the iPhone that the added traffic brought down Flipboard's servers. Now Google has jumped into this popular space — apps that aggregate your social media content, news, and other web content into a personally tailored, very attractive, magazine-like format. Google Currents (free) is available as a universal app for both the iPhone and iPad. The demo gives you a good idea how it works.
The app calls its channels "editions," and has partnered with publishers such as Forbes, TechCrunch, Saveur, Popular Science, Good, 500px, Fast Company, and more in order to make available hundreds of editions that include in-depth articles, videos, fine photography, slideshows, live-maps, and social streams. The app also offers "Google trending editions," a set up editions that is created every hour based on the five most recent trending stories in range of categories, including world, entertainment, sports, science, and more. Plus, you can add your own blogs and feeds. Read more about it on the Google Mobile Blog.
Another very popular aggregator on the iPad was just released today for the iPhone. Zite Personalized Magazine focuses on news, and is available as a universal app. Read more about it on Macworld. Another very appealing app for the iPad is AOL Editions. It has quite high ratings in the App Store. And Yahoo's entry, released last month, also has good ratings and is worth a look: Livestand from Yahoo.
All of these apps are free!