By Jim Karpen updated on 10/07/2013
ABC News is reporting that Best Buy is currently offering a $50 gift card to those who purchase an iPhone 5c, effectively dropping the cost from $99.99 to $49.99. (You can apply the gift card to the price of the phone.) If you're looking to get one, now might be the time. It's not clear why they've dropped the price. Apple sold 9 million iPhones the first three days after launch, but didn't say how many of each model. Some analysts estimated that, based on the number of activations, the iPhone 5s was outselling the 5c three to one. Best Buy says their goal is to drive consumers to specific products. In an official statement, they said, "We view ourselves as a company that offers consumers something they can't get anywhere else -- all the phones, all the plans, all the carriers -- and look for any opportunity to delight our customers."
SlashGear suggests the move by Best Buy is an effort to boost sales of a device that's selling slowly. They also report that WalMart has dropped their price on the 16GB iPhone 5c to $45 and that Radio Shack is cutting $50 off the price of the iPhone 5c this weekend.
So far, the only discount available on the iPhone 5s is WalMart's price of $189.99, which is $10 off the usual price.