iPhone Life magazine

What Hulu could be on the iPad

While Hulu diddles around taking its time to build an app for the iPad, ABC is is already doing it building their brand on this platform, staking out a claim to this new medium and boy are they doing a great job!

Aside from the fact that I'm a Courtney Cox fan and there are only so many places I can get my fix of Cougar Town, the ABC Player (free), which is now much improved over the first dismal crash prone version is just amazing.  

The menu is straight forward and clean giving you a fantastic schedule of what's happening and when, and menu of all the shows.  Just taping on the show then episode you want to watch brings the show right up.  Now you'll have to watch an ad or two over the course of your viewing but we're already used to that, and for some reason the ads on this app seem more interesting than on the TV, I don't know if they're the same or if they're changed slightly but they seem a bit more... European?  Or maybe it's just the effect of watching Cougar Town on the iPad.

I really think it's a shame that Hulu dropped the ball and let the networks (I'll let you know about some other excellent networks in another blog) get the drop on them - so much for conquering the world Hulu if you cant even make it to iPad.  ABC is doing what you could do, but that's the way the world works, wait a minute and the world passes you by.  I don't mean to say that Hulu isn't great on the TV it still is, but if more networks copy ABC then Hulu really will lose its brand.  

With the fixes ABC put in, this app finally  brings out all which is awesome in the iPad for TV viewing. 

PS: download this app now, if you have an iPad.

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I'm a behavioral health professional living and working in Maine specializing in psychiatric rehabilitation. For years I've utilized mobile technology to improve the delivery of community based mental health services, and embraced the iPhone when it came out in 2007.

I am also a doctoral candidate at Franklin Pierce University where I have been researching the role of the Liberal Arts in American higher education.

I write as a guest for iPhone Life periodically with a special interest in helping other professionals (healthcare, education and government in particular) incorporate iOS devices into their work, and several years ago introduced the first iPhone and eventually iPad classes at Lewiston Adult Education in Lewiston Maine http://laeipad.blogspot.com/ concentrating on helping other professionals interested in using and incorporating iPads into their work.

Old Comments

Hulu

I love the ABC app and if the other networks would do the same I would not need Hulu anymore, which would be fine. I gave up cable for hulu and the network .coms but now want them on my iPad too. Any ideas about other networks coming up with something just as snazzy as ABC?
Tweet me if you can don't know if I can find my way back here without a link.
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ABC

I love Hulu's viewer for the Mac and the way it works with my remote. I do hope they come out with an iPad app. Have downloaded the ABC app. Thanks for the heads up.

Jim

Iphone and Itouch

Why can't we get this for Iphone or Itouch -- it would make as much sense if ABC was looking for a broader audience. Sometimes you really gotta wonder who's running the --.

I agree to some point.

I agree to some point.  However the difference in screen resolution of the iPad to iPhone/Touch is like night and day, of course there's more screen real estate  but also a better processor.  I've tried MobiTV and while you can watch some of the ABC shows on it, it's just not the same on the iPhone's screen.  

Now, I think your point is well taken, I think ABC is limiting its brand name in this market (mobile devices) by not getting their app onto at least all Apple's mobile devices.  Hulu is sleeping on this, and the longer they wait to put out a free app like ABC the more people are just going to stick with what they know, this is maybe more so as it looks like a lot of people buying the iPad are not regular Apple customers but instead people who were looking to purchase a netbook and went with iPad instead - if ABC makes their eyes twinkle they may not be as quick to migrate to Hulu but instead just opt for NetFlix (what do they know that Hulu doesn't?) and leave Hulu on the desktop.

Time will tell, but good comment R.