iPhone Life magazine

Why it is irrelevant that Steve Jobs' claimed a 7" tablet is too small

People will try to remind you that Steve Jobs dismissed seven inch tablets, saying the interface didn't work. But I am old enough to remember back as far as 1984 when Steve Jobs defended design decisions that he knew would be discarded soon after. For example, he praised the 64K limitation of the original Macintosh, which I owned back then, saying it would force developers to write more efficient code, knowing that the 128K model was around the corner. Besides, the iPad mini boasts a 7.9" screen, which is technically closer to 8" than 7".


Steve had said the following: "The reason we [won't] make a 7-inch tablet isn’t because we don’t want to hit [a lower] price point," Jobs said. "It’s because we think the screen is too small to express the software." This was before the Retina display, and of course, developers have had some time to redesign apps for tablets and perhaps everyone learned something about smaller tablets.
More significantly, a apple can no longer ignore the inroads Amazon has made with their smaller, $200 Kindles and Barnes and Noble's nook. And Alan Kay, the founder of the DynaBook concept, the precursor to today's tablets and laptops, said the following at the iPhone's announcement: "Make the screen at least 5″x8″ and you will rule the world." With the iPad and now iPad mini, Apple is on their way!
Want to master your iPhone and iPad? Sign up here to get our tip of the day delivered right to your inbox.
Topics:
Email icon
Want more? Get our weekly newsletter:
Todd Bernhard's picture

Todd Bernhard is founder of No Tie Software, an app developer specializing in Ringtones and Sound FX including AutoRingtone.

An iPhone is almost always attached to his hip, but over the years, Bernhard has owned an Apple Newton, a Motorola Marco, an HP 95LX, a Compaq iPaq, a Palm Treo, and a Nokia e62.

In addition to writing for iPhone Life, Mr. Bernhard has written for its sister publications, PocketPC Magazine and The HP Palmtop Paper.