By Jek Suen Lee on Mon, 10/18/2010
I was pretty shocked that no one has yet blogged here about the latest game app that has taken hold of my kids for the past few days and reportedly ‘sold 1 million apps in 10 days’. Or maybe you’re just too busy ‘cutting those ropes’ to care :)
I haven’t been very excited about iphone/ipad game apps in a while because I usually don’t care to pay more than $0.99 for a game (I bought Civ Rev, Air Attack and Angry Birds for $0.99) and many games involve far too much time and effort after the initial buzz (Kingdoms at War), or don’t seem to be going anywhere once you get the hang of it (lvl 33 in Godfinger All Stars, what next?).
However, little known Russian app developer, Zeptolab, managed to come up with an arcade IQ test type of a physics puzzle that has hit the sweet spot of Iphone/Ipad gaming: attractive pricing ($0.99 iphone, $1.99 ipad), quick learning curve, simple premise (get the candy to the frog), and yet provide sufficient challenge through ingenuous and well-thought out levels that get progressively more difficult. The graphics are well drawn, and every level is brilliantly designed. The game progressively involves more variety and challenge, but the objective always remains the same – acrobatic manoeuvres in order to get a piece of candy from start to finish.
There’s a little something for everyone in this game since it is a little bit of an IQ test, plus at times you need quick reflexes and a little planning ahead. But it's always never too difficult to deter anyone since you can always choose to progress to the next level without having to achieve maximum points. There’s a lite version that you can try but if you choose to buy the full version, don’t tear your hair out when you realise that you will need to start all over from the beginning. :)
Update: There's a pretty cool interview with the CTO over at Zeptolab here.